On the Rapid Research team for Google Maps I plug into different product verticals to figure out the quickest and best way to answer a research question.
I study how people interact with existing features that millions of people use across the world today such as Location Sharing, Reviews and Photos, and Maps for Android Auto. I also do more exploratory research, studying people and their contexts to gain a clearer picture about new problem spaces.
Date: July 2018 - present (contract via Xpand)
Methodologies: surveys, remote testing, interviews, usability testing, cafe studies, design sprint facilitation, workshops, literature reviews
The best part of doing quick & frequent research is being able to empower users and engage other multidisciplinary teams to solve problems together. I have:
I typically work in two-week sprints depending on the methodology and scope of the project.
During a project kickoff, I collaborate with UXR, UXD, PM, and ENG to discuss the research goals, and what methodologies are most suitable. I then lead and execute the research, while continuing to collaborate with my team.
Examples of research projects I have led include
Reduce the possibility of confusion by involving stakeholders at the right time. This will also improve how the research is received, and its impact on the team and product. Only involving stakeholders during kickoff and handover is not enough.
Involve a whole team in research will create long term in gains in building empathy in the team. It can also reduce your workload, so it's killing two birds with one stone. It's more fun to work in a team and have multiple perspectives anyway
For quick research, stakeholders generally want bite-sized, actionable insights that are easy to digest. Well communicated insights will save time by reducing any confusion about research.
An example of how I might communicate a finding. I like to think about: what happened and why anyone should care.
I got the chance to represent Google at uxRESEARCH Sydney on a panel about life as a UX researcher in October 2018 with two of my colleagues Jess and Ilias.